Privacy Policy

This Privacy Policy outlines how Umi Creative (referred to as "we", "us", or "our") collects, uses, discloses, and protects your personal information. We are committed to safeguarding your privacy in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth). By using our website or engaging with our services, you consent to the practices described here.

Information We Collect

We may collect personal information such as:

  • Your name, email address, phone number, and postal address when you contact us via forms, emails, or phone.

  • Details related to your photography or filmmaking project, including preferences and requirements.

  • Usage data like IP addresses, browser types, and pages visited on our site (collected automatically via cookies and analytics tools).

We only collect information that is necessary for providing our services and improving your experience.

How We Collect Information

Information is collected:

  • Directly from you when you submit inquiries, book services, or subscribe to updates.

  • Automatically through website technologies, such as cookies, which help us understand site usage and enhance functionality.

  • From third parties, like social media platforms, if you interact with us there (e.g., linking to our site).

You can choose not to provide certain information, but this may limit our ability to assist you.

Use of Your Information

We use your personal information to:

  • Respond to inquiries, provide quotes, and deliver photography and filmmaking services.

  • Communicate project updates, promotions, or newsletters (with your consent).

  • Improve our website and services through analytics.

  • Comply with legal obligations.

We do not use your information for unrelated purposes without your permission.

Disclosure of Information

We may disclose your information:

  • To trusted service providers (e.g., cloud storage or payment processors) who assist in our operations, under strict confidentiality agreements.

  • If required by law, such as in response to a court order.

  • In the event of a business sale or merger, but only with safeguards for your privacy.

We do not sell or rent your personal information to third parties.

Security Measures

We take reasonable steps to protect your information from unauthorised access, loss, or misuse, including secure servers, encryption, and access controls. However, no online transmission is completely secure, so we encourage you to protect your own data.

Cookies and Tracking

Our site uses cookies to enhance user experience, track visits, and gather analytics. You can manage cookie preferences through your browser settings. We may use tools like Google Analytics, which collects anonymised data—refer to their privacy policy for details.

Third-Party Links

Our website may contain links to external sites. We are not responsible for their privacy practices—please review their policies independently.

Children's Privacy

Our services are not directed at children under 13. We do not knowingly collect information from minors. If we become aware of such data, we will delete it promptly.

Access and Correction

You have the right to access or correct your personal information we hold. Contact us to request this—we'll respond within a reasonable timeframe.

Changes to This Policy

We may update this policy periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page with the effective date. Continued use of our site after changes implies acceptance.

Effective Date: 02 August 2025

Contact Us

For questions, complaints, or to exercise your privacy rights, reach out to:

We value your trust and aim to handle all privacy matters with care and transparency.